welcome

Fall / Winter

drop 01 11/24

welcome

to the starting point of our story embodied in fashion garment pieces.

This might be our first ready to wear collection, but we are coming from years of experience in tailoring and custom made clothing. During that period of time we established firm principles we want to work by, without compromising.

Fall / Winter

drop 01 11/24

We are here to play up individuality and craftsmanship, so in an effort to make you stand out, our drops will be limited, which means that after selling them out, garments won’t be replicated or restocked…ever.

Making your purchase uniquely special.So we hope you will recognize and support the benefits we stand for.

Fall / Winter

drop 01 11/24

welcome

Sustainability and ethical concepts are our only fashion must. So we focused on small and limited drops ofhandmade pieces, made only in natural and premium quality deadstock fabrics.

Fall / Winter

drop 01 11/24

welcome

to the starting point of our story embodied in fashion garment pieces.

We are here to play up individuality and craftsmanship, so in an effort to make you stand out, our drops will be limited, which means that after selling them out, garments won’t be replicated or restocked…ever. Making your purchase uniquely special.

Fall / Winter

drop

11/24

01

shop now

Our first drop is here. In an effort to tell a story of mindful fashion and enduring style, we took time to create a selection of garments you can wear day to night, but also for years.

We hope you’ll enjoy exploring what we’re here to offer.

FIRST kuul27 IMPRESSIONS (DON'T) MATTER

This is the part when we tell you a story of where we are coming from, and what brought us here to meet you. Why are we here, what values are we trying to share and what we want to stand for. Coming from years of experience in tailoring and custom-made clothing that taught us to work hard, do better and be better in so many ways, personal approach and unique souls we came across during that period of time held our love for what we do live and made us celebrate individuality even more. Now switching on to ready to wear collections, the only logical step was to create small limited drops, supporting both uniqueness and sustainability, while you get to look good and also feel good about your choices.

Speaking of sustainability we really wanted to do fashion while respecting the planet. So we promised ourselves we will emphasize craftsmanship, slow production, and make limited quantities drops, but using only natural fabrics. In further effort to switch to a more conscious and resourceful approach to fashion, we decided to use deadstock fabrics sourced from Italy and France. Repurposing these premium quality textiles we are able to offer you exceptional quality without compromising our environmental values.